Using bad visuals (or none at all) on content pages
Lesson 13 Module 3
Images are critical to holding your reader’s attention, especially if it is a text-heavy article. Even normal articles perform significantly better with good visuals. Research shows that content with visual receives 94% more views than content without visuals.
Plus, the human brain processes visuals 60,000 times faster than text, which can be extremely helpful if you’re explaining local real estate trends to a potential client.
The fix:
Canva.com is a great, simple, and free tool that will let you easily create visuals and find free photos for your website.
If you are using a graphics editing software (tip: Keynote and Powerpoint can be used for this too), Unsplash.com provides thousands of high-quality, professional images for free that can be used for commercial purposes.