NEWS, VIEWS, AND TUTORIALS

Showcase IDX Blog

Real Estate news, marketing tips, motivation, and other highlights.

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Follow for real estate tips and tactics: People looking for homes want a simple search experience. One that gives them what they’re looking for fast and without having to think too much. Now with Streamlined Search, you can provide your website visitors with a home search experience that rivals the large portals like no other IDX solution can. With Streamlined Search, we have solved some of the biggest IDX issues facing agents on their own websites: standardized data, mobile usability, and user experience. See Streamlined Search in action on a live real estate website, here. Standardized Data Streamlined Search uses a new proprietary set of MLS fields within Showcase IDX that standardizes feature fields from across all of our MLS partners, and makes it so these fields can be easily and accurately searched across multiple MLS’s. This data project is the foundation of our new search capabilities, allowing for complex…
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Follow for real estate tips and tactics: We’ve been looking at it for a while… and we have made some key improvements and simplifications today to our sign-up (and sign-in) form today that should positively impact lead registrations. These changes were based on a lot of customer feedback and end-user behavioral data that we’ve been analyzing for a while now since launching our 3.0 version last year. There are two things that aren’t readily obvious… we’ve made sure that if you want to hide the google sign in or email account form, you can do this easily with CSS. We have some customers who only want the facebook button option, so this is now very easy to make happen. Then find each of these leads instantly in our CRM Tools (included with your subscriptions) or any of our Premium CRM partners. Please let us know how these new changes work…
Follow for real estate tips and tactics: We have made a change to how we handle the sending of recommended searches. previously, each and every agent-created recommended search had to be implicitly opted-into by the recipient. While this was following the letter of the law, this was causing a lot of hassles. We have relaxed these rules and now will send recommended search subscription emails to your signed up leads with no opt-in required. We are considering the lead sign-up as an agreement to receive and have updated our terms of use accordingly. If the recipient is not a current lead, they will still have to respond to the opt-in email. We are also working on a more comprehensive solution that will give agents more control over how these emails get sent out. If agents choose to spam recipients they will be hurting their own domain’s email spam reputation (not…
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Follow for real estate tips and tactics: Firstly, just like every other online service, as it seems in the last week, we have updated our Privacy Policy into a new behemoth 8,500-word document that outlines how we deal with online privacy. Europeans are very concerned about online privacy. It’s not like we’re not concerned about it in the United States, but the new General Data Privacy Regulation (GDPR) from the European Union is a new wide-reaching online privacy law. We talked about it in this recent blog post. Follow for real estate tips and tactics:
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Follow for real estate tips and tactics: On May 25th, 2018, the European Union’s General Data Protection Regulation (GDPR) will take effect. You might be thinking, “Why on Earth would I have to worry about that? I’m a Realtor in the USA”. The short answer is, that you do. The GDPR has a wide-ranging reach that could have a significant impact on websites and businesses outside of the EU. Yes, even yours in the United States. Follow for real estate tips and tactics:
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Follow for real estate tips and tactics: Until now, the ability to set the number of results displayed in the search was restricted to the premium plan. This feature is now available on all plans. We have also opened up the ability to choose the pricing dropdown option to all plans as well. In looking at it, we just didn’t think those options were the best things to have on the premium plan and were hurting us and our customers more than helping add value to the premium plan/Showcase IDX. Follow for real estate tips and tactics:
Follow for real estate tips and tactics: This an entirely new blog for Showcase IDX… and it’s not really been our choice. There was a catastrophic failure at our WordPress website host which caused us to lose our website… and all our off-site backups in another cruel twist of fate. This only affected our website, not the Showcase IDX product which is hosted on Google Cloud Platform. That hasn’t gone down and is rock solid (and backed up with multiple redundancies). After days of trying to get it back, it was clear that it had gone to the website graveyard in the sky. We weren’t getting it back. So welcome to our new website. We lost about 6 years of blog posts, pages, images, and effort. But we’re putting a silver lining on this even though it’s fair to say it’s been a shitty week. Our new server and host is…

Looking for information about our recent product changes? Check out our Changelog.

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