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Real Estate news, marketing tips, and motivation to grow your business. Join the community that's driven 3.8 million consumer visits last year.

Guide to successful real estate websites
Successful real estate websites must meet consumers’ expectations and help drive your business. In this article, we’ll walk through the features that our 24 most successful customers are using to grow their businesses in 2020. Successful real estate website features covered in this guide Number of real estate websitesHotsheets and Community PagesShowcase Plan: Premium or EssentialsSuccess with zero registration locksPrompting for registration on listing views and search resultsRequiring registration to see premium listing dataCombining hard and soft locksStreamlined versus advanced search typesMap style for home searchNo budget or shared hostingOff-the-shelf WordPress themes Download as an ebook now What your real estate website must do Great first impressions and a modern home search are a must to generate leads and grow your business. The best real estate websites strike a perfect balance in function and form, making consumers feel like they’ve come to the right place. The best sites do more…
The Future of Home Buying
Years ago, we all kept paper maps in our cars, then came early (expensive) navigations systems, followed by sites like Mapquest where you could print out specific sets of routing directions. Garmin quickly came out with lower-cost personal navigation systems, and now, we all have Waze on our smartphones and can easily embed Google Maps or Mapbox on any website. As discussed at the Real Estate Standards Organization (RESO) Fall 2019 conference, real estate has come a long way from the paper catalogs used years ago. Keep reading to see the behind the scenes at the industry conference, and learn how new tools are changing how to search for a home for both consumers and Realtors. Large real estate portals selling consumer information Zillow and Trulia earned more than $1,333,600,000 (yes, $1.3 billion) in revenues in 2018 with the majority of that revenue coming from selling consumer contact and budget…
List of MLS in Real Estate
Welcome to the complete list of MLSs in the United States. Save/pin/bookmark this list to have easy access to the most complete and update list of MLSs in real estate. Understanding the MLS landscape is a complex task. This list and short article gives you a big-picture of the MLSs in the United States and how they serve consumers, real estate agents, and brokerages with listings and other services. If we have forgotten your MLS or you know of an upcoming name change/merger, please leave us a note in the comments. What is MLS in Real Estate? Is there a single definition? Yes but if you’re not intimately familiar with MLSs outside of your local real estate market, these two will give you a better understanding. An MLS is much more than a database of listings and the software used to access it. Each MLS is unique with their own…
Platform-Header
What are the largest MLSs in the United States? The table gives you the most updated list, as well as links to their homepages, and their Membership numbers. Share this:LinkedInTwitterFacebookPinterestRedditEmail
IDX Integration
What if you could become the most trusted source for online real estate listings in your local market? You may think that is impossible. After all, Realtors are now used to clients starting their new home search on big listing syndication sites. How could you ever gain an edge on these giant corporations? The answer is a little thing called IDX, but only when you understand the modern term. With your own website and IDX integration, you wield the ability to not only show off your own listings but tap into the power of the entire MLS database to generate leads and grow your business. How? Read on to find out. What is IDX? The acronym “IDX” stands for Internet Data Exchange and is sometimes called Broker Reciprocity. As the National Association of Realtors explains, IDX is a policy within the governing structure of the Multiple Listing Service (MLS), which…
newandoldlistingpage
We’re excited to be releasing a new version of our listing page this Wednesday 8/14 at 12am EDT (Tuesday night at midnight Eastern). This new version has an updated design and user experience, and is the first iteration of an ongoing project to refine and improve our listing page experience, for consumers and our customers. There are some key improvements in this release: Overall Look & Feel: We simplified the design and now have more that consumers want and expect to see. We’ve reduced the number of items, especially unfamiliar at first sight items above the fold of the page.SEO: We’ve added a number of SEO upgrades to the listing page. In addition to performance improvements, we’ve added the additional photos which all have ALT tags, we’ve added schema.org structured data tags around key pieces of information. This markup code helps Google determine which information is the most relevant and…

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