IDX vs MLS: What’s The Difference Between MLS & IDX

As the real estate industry has developed and evolved over time, the way that real estate agents have accessed and shared listings with their clients has changed with it. What began with agents coming together in one room and sharing listings has developed into a convenient and accessible process of acquiring local property listings (thanks, […]

The Most Obvious and Unique Property Types Across the United States

Real estate property types search

When your clients trust you to be their agent, they trust that you are not only a local expert on their community, but that you are also the expert on all things real estate. This real estate knowledge includes the specific property types you’re selling to your clients.

CCPA For The U.S. Real Estate Industry: An Introduction

CCPA For The U.S. Real Estate Industry: An Introduction for Brokers and Agents

In 2018, California has passed the California Consumer Privacy Act (CCPA). Much like its predecessor, the GDPR, CCPA will significantly increase the rights of consumers to access and manage their personal data. This is an introduction to the CCPA and how CCPA will affect real estate agents, brokerages and technology companies in the U.S. real estate industry.

Showcase IDX and SEO Explained

TLDR; Showcase IDX Listing Detail Pages and Hotsheets are pre-rendered on your WordPress server and the IDX content appears to search engines as native HTML content, because it is. The plugin also lets you customize all the things you’d expect to customize, like page titles, meta descriptions, and listing page URL structures. SEO is not […]

404 Errors and IDX Listing Pages Explained

In terms of real estate websites with IDX listing content, a 404 is most often seen when Google indexes a listing page and then tries to check/reindex that URL, and it is no longer in the active MLS feed. For most real estate website and IDX platforms, this means that the URL is no longer going to go to an active, valid listing page on your website. When this happens your server should respond with a 404 error code. This just means that your server is telling Google or a browser that this page no longer exists, nicely.