NEWS, VIEWS, AND TUTORIALS
Showcase IDX Blog
Real Estate news, marketing tips, and motivation to grow your business. Join the community that's driven 3.8 million consumer visits last year.
Showcase IDX, the leading real estate search and consumer engagement platform, tapped Kurt Uhlir as its new Chief Marketing Officer (CMO). Based in Atlanta, Uhlir will lead all brand, marketing, strategy, and communication programs aimed to help Showcase IDX achieve accelerated growth, secure new partnerships, and drive innovation.
In 2018, California has passed the California Consumer Privacy Act (CCPA). Much like its predecessor, the GDPR, CCPA will significantly increase the rights of consumers to access and manage their personal data. This is an introduction to the CCPA and how CCPA will affect real estate agents, brokerages and technology companies in the U.S. real estate industry.
This week, we moved into a bigger and better office space that’s only a 5-minute drive away from the previous space in Atlanta’s Old Fourth Ward. While we loved our old space, it was getting a bit tight in there with some changes at the companies we shared the space with and our growth.
The ability to stand out in an increasingly competitive market is a challenge. What can you do to compete online? Our new content series will be focusing on the unique value that a real estate website gives you and how to get the most out of it. Just having a website isn’t going to get you too far. It’s like having a car but not putting gas in it. If you don’t invest even a little bit of time and money, you’ll probably not get the most of it. It’s very easy to mis-spend, and just because you spend a lot of money on a fancy website, it doesn’t necessarily mean you are guaranteed success.
We’ve been a beta integration with Zapier for years, but we’re happy to announce that we are now full integration partners. This will allow you to do more with Zapier and Showcase IDX to instantly connect Showcase IDX lead data with over 1,000 apps to automate lead and message distribution and be more productive with your lead data. You’ll be able to have a simple IDX integration with LionDesk, Follow Up Boss, Realvolve, Bomb Bomb, Contactually, Wise Agent, Salesforce, Hubspot, Mailchimp and Gmail. These integrations are available to all Showcase IDX customers on all plans.
We’re happy to announce a couple of new widgets that you can use on your websites to extend the integration with Showcase IDX onto any page. We’re looking forward to seeing how creatively our customers will use these on their websites. Each of these new widgets can be created in the Agent Admin: Admin>Select a website>Settings>Shortcodes. A Showcase IDX WordPress plugin update to Version 3.0.41 is required in order for these new widgets to work.
Photo: Kelly Heck Recently, we’ve been busy expanding our engineering team and we’re very happy to announce Scott Davis as Showcase IDX’s newest in-house software engineer. He is our first Showcase IDX team member that is not located in Atlanta full time. Scott calls 200 acres of farmland in Maryland home. Prior to Showcase IDX Scott has worked with a wide range of companies and organizations, from Tourbuzz (A management platform for real estate photographers) to NASA. Yes, that NASA. He didn’t fly any of the the shuttles, but he did work on Hubble Space Telescope. Scott has over 16 years of software development under his belt, specializing in highly-scalable software architecture and team leadership. In his free time, he enjoys wood and metal working, robotics, studying algorithms, and working with Elixir. We are really happy with the development team we’re building and excited that Scott is on board!
We’re excited to introduce the newest member of our team, Josh Sandlin. Josh will be joining our development team as a backend engineer. He will be working on the technology behind the scenes that makes Showcase IDX tick and working to ensure that the technology scales smoothly as we continue our growth. Josh has a strong technical background, including stints at both startup and enterprise companies. Notably, he spent some formative years at Adult Swim which is a division of Turner/Time Warner. At Turner, Josh contributed to an impressive array projects from front-end, back-end, to DevOps assignments. In Josh’s spare time, he enjoys playing with the cats at Java Cats Cafe and is on a quest to catch all of the Pokemon in Atlanta‘s Piedmont Park. We can’t be more excited to have Josh on this ride with us!
Today, Showcase IDX has released some new updates and improvements to how it handles Google Analytics and in particular how Showcase IDX works with Google Tag Manager within WordPress. To ensure that all page views and conversions are counted and sent to Google, we now have a new setting within the SEO Settings for your Google Analytics Tracking Code ID (UA Code).
Just a quick thank you to all our customers for being so awesome! In particular, Wayne Stratton, who is not only a customer but also a website developer that uses Showcase IDX on all the websites he builds! Wayne bought the Showcase IDX office lunch this week and we couldn’t be more thankful! To be clear, we don’t assume that any of our customers are going to buy us pizza, but we certainly do appreciate the kind gesture. We must be doing something right to have such great customers… and pizza! 😉 Scott.
Get the website you deserve
Websites powered by Showcase IDX get results. Have a website that your clients will actually use and will grow your real estate brand.